Pieter Jansegers, his work, his hobbies, his friends, colleagues and students
Marketing, site optimization, SEO and basics
The newest PR hype in town is eye tracking analysis of site
You could ask: Is Eye Tracking too expensive or complicated?
http://ixda.org/discuss.php?post=28276
But I and some others do think the great solution of marketing and promotion isn't there.
In the end, it's on what people click, which is really important.
And even more important is the information people are really looking for and the findability of that information.
It all comes down to offering the right information content in a nice way.
Without the right information, your site may be optimized the way you want, people won't be happy.
It's a bit back to basics, but basics are extremely important.
Pieter Jansegers
http://webosophy.ning.com
You could ask: Is Eye Tracking too expensive or complicated?
http://ixda.org/discuss.php?post=28276
But I and some others do think the great solution of marketing and promotion isn't there.
In the end, it's on what people click, which is really important.
And even more important is the information people are really looking for and the findability of that information.
It all comes down to offering the right information content in a nice way.
Without the right information, your site may be optimized the way you want, people won't be happy.
It's a bit back to basics, but basics are extremely important.
Pieter Jansegers
http://webosophy.ning.com
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